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Our approach

A practical approach to stakeholder engagement

ALIGN™ is CULTIVA Global Solutions's approach to planning participation, guiding discussion and following through on decisions. We adapt it to the scope and duration of each assignment.

The three dimensions ALIGN considers

Coverage is who takes part. Depth is how far a discussion moves past stated positions into the interests behind them. Momentum is how the group keeps moving toward a decision the program office can act on.

We plan all three at the start of an assignment, write down the approach we intend to take, and revisit it with the program office when circumstances change.

The three dimensions ALIGN managesALIGN manages three dimensions of stakeholder engagement: coverage, depth, and momentum.COVERAGEDEPTHMOMENTUMALIGN
ALIGN manages three dimensions of stakeholder engagement: coverage, depth, and momentum.

The five phases

Each phase leaves the program office with a working record it keeps after the engagement ends.

AAssessLLocateIInvolveGGovernNNavigate
  1. A. Assess

    Understand the decision the program needs to reach, who has to approve it and when it is needed.

  2. L. Locate

    Identify the organizations and individuals with a genuine role in the outcome, and what each one brings.

  3. I. Involve

    Choose the right form of participation for the scope and run the sessions well.

  4. G. Govern

    Write down what was agreed, who is responsible and by when.

  5. N. Navigate

    Follow up on commitments and bring people back together when circumstances change.

What this means for a program office

  1. 01

    Each assignment is led by named, accountable people, and continuity is managed by the firm rather than left to one individual.

  2. 02

    The approach is written down, so an agency can review how we plan to work before the engagement begins.

  3. 03

    The program office keeps the working records: a stakeholder list, a decision log, a commitment tracker and a closing report.

  4. 04

    We adapt the level of structure to the scope, so a single session is not carrying the overhead of a multiyear program.

Practices that inform our approach

Each part of ALIGN draws on published professional practice.

Parts of ALIGN and the published practice each one draws on
Part of ALIGNPublished practice
Choosing the form of participationIAP2 Spectrum of Public Participation
Lifecycle and stakeholder analysisPMI PMBOK Guide, Stakeholder Performance Domain
Session conduct and neutralityIAF Core Competencies; interest-based negotiation method
Construction and program partneringUSACE EP 34-1-1 Partnering Playbook (September 2024)

IAP2 is the International Association for Public Participation. PMI is the Project Management Institute. IAF is the International Association of Facilitators. USACE is the U.S. Army Corps of Engineers.

Fitting the approach to the assignment

We scale the structure to the scope

A single working session needs an agenda, a skilled facilitator and a written record of what was agreed. It does not need the full set of tracking documents that a multiyear program depends on.

Longer programs, blanket purchase agreements and multi-event work benefit from the fuller structure, because commitments have to survive changes in schedule, staffing and priorities.